The ROI of enterprise social networking has been a hotly debated topic since the very beginning. Some argue you can’t measure the ROI of social collaboration, others say you can. Join industry analysts, CXOs and ESN experts for our upcoming Tweet Chat, #ChatESN, where we’ll dive into real value of ESN.
What is a tweet chat, you ask? A panel of subject matter experts participate in a 1-hour-Twitter dialog during which they discuss the questions listed below. Our moderator, Social Media Radio host, Beverly Macy will ask the questions and all you need to do is answer with A1, A2, A3 (and so forth depending on the Q) and include the hashtag #ChatESN.
DISCUSSION QUESTIONS
Q1. How important is ROI in adopting social solutions?
Q2. How do you convince your ROI-focused boss that your company needs an enterprise social network?
Q3. How do you measure the success of enterprise social?
Q4. Do you believe that enterprise social really is making people more productive?
Q5. If so, how do you define and measure productivity within a social solution?
When: October 4th at 10:30 a.m. PT
MODERATOR
Beverly Macy– A recognized influencer and thought-leader in social media, Beverly Macy draws on her experience as author, educator and industry expert on the evolution of social business to help organizations, brands and individuals leverage social media’s speed to create buzz, strengthen their message, listen to customers and effectively measure results.
Host, Social Media Radio with Beverly Macy, Co-Author of The Power of Real-Time Social Media Marketing, Educator at UCLA Extension, Business and Management; UCLA Anderson Business School, USC Marshall School of Business, Antioch University, Contributor, The Huffington Post (Business and Technology)
Joining our panel are a variety of experts in the ESN space:
Ray Wang
Analyst, Constellation Research
Scott Allison
Founder and CEO of Teamly
Naomi Moneypenny
CTO of Synxi
Bill Cushard
Learning Designer, Facilitator at Service Rocket
Christian Buckley
Director, Product Evangelist at Metalogix Software
