Eliminating Costs and Complexity, Why CEOs Turn to Enterprise Social

The explosive growth of enterprise social networking, in my opinion, can be directly attributed to two things:
1. The total collapse in the level of complexity required in connecting people.
2. The high levels of tangible value this connectivity brings to the organization.
The ability to connect with everyone in your organization has gone from something that was “built and managed” for months and years by IT specialists to something that any individual can do all by themselves in a few minutes. At its core, enterprise social simply provides an alternative to managing expensive Portals, Intranets and custom-built applications. Oftentimes implementing enterprise social has nothing more to do with IT than answering a few side questions on Risk, Security, and Governance while we are working with the business sponsor.
Because enterprise social almost completely eliminates the complexity in connecting everyone in the enterprise, a lot of time and money can be redirected. The reduction in complexity in finding people, internal experts and information immediately drives value associated with productivity. Case studies include employee on-boarding and retention, more effective project delivery, global sense of community and increased customer service and reduction in product time to market. A complicated, cross regional project can be accomplished between colleagues communicating across the world. There is no limit to the creativity that enterprise social provides by connecting everyone.
Every CEO is looking to drive innovation in a simple and effective way. Enterprise social is a revolutionary way of doing just that.