From Transactional Value to Emotional Experience – Converting Loyal Customers into Fans
If you spend even few minutes on the Web you will notice almost every business asks its customers to become a fan on its...
Whodini + tibbr = A Smarter Enterprise Social Network
We had the chance to sync up with Bjorn Stromsness, Director of Business Development for Whodini, at TUCON. Eager to hear what Bjorn had...
Why Co-opetition is Smarter than Competition When It Comes to Enterprise Social Networking
Some businesses try to build everything, other businesses partner with each other. What’s the significance of tibbr’s partnerships with businesses like Box and Wayin?...
Future Uses for Data Analysis and Location-based Data
Companies are increasingly using or exploring the potential of location-based data for providing new services or generating new applications for connecting with customers.
Many people...
Social By Nature – The Case for Private Social Networking
Let's look at the human brain. Countless studies throughout the years have shown us that our brains produce “happy” chemicals more often when we...
Personal. Connected. Social.
A recent blog talked about Generation C, also known as our time's Digital Natives. These are the folks who wouldn't think twice about trying...
What is the Enterprise Social Graph?
I have to admit when I first heard the term “enterprise social graph,” I immediately associated it with one of those overwrought-marketing-type phrases dreamt...
Data Discovery: Understanding the Cost to Serve Customers
Ultimately, companies have a single source of revenue: their customers.
Meanwhile, some companies make good use of customer and transactional data and data analysis to...
Promoting Positive Use of Enterprise Social Across Your Organization
Executives are realizing the potential of private social networks at an increasing rate; a recent International Data Corporation report shows 67% of the 700...
Tangible Business Benefits from Enterprise Social Networking
Enterprise social networking, continues to gain popularity, a trend that is expected to continue at ever-increasing rates for the foreseeable future. In fact, IDC...