KM system or wine cellar? The declining value of stored knowledge.

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Wine Cellar

Most people believe that wine improves with age. Not surprisingly, they store it in dark, cool wine-cellars for long periods of time to “allow the tannins to soften and mellow” or some such thing. But, in reality, only the top 5% of red wines benefit from aging.

Most wines — the kind that normal humans can afford — are designed to be best enjoyed when relatively fresh, say, within 6 months to a year of purchase (look on the bottle).

Similarly, company knowledge has a “best used by” date, too. When expertise is stored in disparate databases for long periods of time, it quickly loses its relevance, accessibility, and in the process, its value to the company.

Company knowledge should be shared, not stored.

Company knowledge should be thought of more like boxed white wine. That is, it should be easily accessible in one central place (like the fridge) so everyone knows where to look for it. It should hold a lot of knowledge. And it should flow freely whenever anyone wants it.

That’s basically how tibbr works. It’s a KM framework that supports discussions around a company’s assets — tibbr adds context to content so employees can find the information they need right while in the flow of doing their work.

It also automatically collects and organizes knowledge over the course of everyday interactions. Conversations are indexed and attached to context, making information easily searchable, and accessible anytime, anywhere.

Let more people know about your knowledge.

Knowledge, like wine, isn’t meant to be bottled up away in a dark cellar somewhere. And when it’s automatically organized, always available, and easy to access, knowledge is incredibly valuable to companies. In fact, it often becomes the foundation for future improvements and unforeseen innovations.

Don’t keep your company know-how and expertise under wraps. See how an Enterprise Social Networking platform like tibbr can make the best use of your company knowledge by getting a free trial of the tibbr platform here.