Measuring & Adjusting the Effectiveness of Collaboration Software

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Measuring anything in businesses accurately and understanding what that measurement actually reflects can often be a challenge.  This can especially be true in situations where you have a new technology, software or process in place.  There are success stories and testimonials that clearly show that collaboration software helps businesses communicate more efficiently, but how do you actually prove and maximize its effectiveness?  Here are some areas to focus on and what they most likely reflect:

User activity.  What’s the point of having an enterprise social network if you really don’t know how much employees use it?  Even if you measure the average number of posts people make during the week or month, you may not be receiving an accurate measurement.  After all, sometimes it takes six or seven messages to understand what can be clearly communicated in one. One way to measure effective activity would be to examine your organization’s total costs.  If your total costs decrease significantly during a time period in which you haven’t implemented any other substantial cost-saving meas