Great Debate: Social Enterprise: Real or Fiction?
ZDNet.com – Summary: Dion Hinchcliffe calls social media in the workplace “viable and valuable”, while Dennis Howlett dismisses it as laughable, even ridiculous. View the debate!
Everything You Need to Know About Social Business and Enterprise 2.0 in Three Short Reports
Andrew McAfee – That headline is, of course, a pathetic lie. But the reports are still quite good.
Throughout the second half of 2011, I worked with AIIM (the professional organization for information management and collaboration pros) on a task force to understand the state of Enterprise 2.0 / social business / call-it-what-you-will (continued…)
Social Business: We’re Just Getting Started
Jeremiah Owyang – Altimeter Group – Recently, folks suggested that social business space was getting washed out, especially with Social Media Week spreading across the globe and being hosted at many corporations. Yet despite the interesting and activity around this topic, many folks are confused around what maturity really looks like. Managing a Facebook page to promote the latest campaign isn’t really social business, it’s just social added to existing interactive marketing (continued…)
3 Popular Ways to Screw Up Enterprise Social
Jessica Stillman – gigaom.com – Enterprise social networking may still be in its infancy when it comes to widespread adoption, but its popularity as a buzzword could hardly be hotter. What’s the result? A lot of folks with little experience of how to best use enterprise social tools rushing to introduce them. That’s not a recipe for a flawless roll out of new ways of working and sharing (continued…)
Realizing social business: Enterprise 2.0 success stories
Dion Hinchcliffe – ZDNet.com – Summary: Social business is proving to be a strategic win inside the enterprise firewall. Dion Hinchcliffe highlights some success stories from the trenches (continued…)
