The Two-Second Advantage: How We Succeed by Anticipating the Future–Just Enough

Reading Time: < 1 minute

… is a new book by TIBCO CEO Vivek Ranadive, and Kevin Maney. Earlier this week it was #1 on the Amazon.com seller list. Editorial Review statements on Amazon include some by notables like Marc Andreessen and Mark Hurd.

OK I haven’t got my copy yet, but I would be surprised if the book didn’t mention a CEP use case or 2… one review mentions Reliance, the Indian telco that uses event detection to predict threats of customer churn (i.e. possible poor customer experiences) and take remedial actions (e.g. compensate the customer).