Research firm AMI Partners (AMI) has released a report that details how cost-conscious businesses are turning to business intelligence software for a competitive advantage. AMI discovered that small and medium businesses are deploying business intelligence software as a stand-alone tool. The study found that these businesses are transforming from a modular use of business intelligence software to a stand-alone deployment model. These organizations are using business intelligence as part of a collaborative system that integrates databases and generates intelligent reports around revenue generation, research, and new business development.
According to AMI, nearly half of all U.S. small to medium businesses will be or are planning to use business intelligence software in the next three to six months.
AMI’s research matches up well with data earlier this year from research giant Gartner. Both AMI and Gartner are predicting that the need to derive detailed data insights via business intelligence software will be driven and executed by business users, not IT professionals. This move to the business user desktop for business intelligence tools will be seen at the business unit level for large organizations and for most small to medium sized businesses according to Gartner.
Bill Peterson
Spotfire Blogging Team
Image Credit: Microsoft office Clip Art
