Normalizing Data Visualization for More Accurate Results
Here’s something you might not want to hear: Accurate, effective data visualization involves a lot of math. Inflation, normalization...the list of concepts applied to...
What Does Behavior-Based Architecture Really Mean?
Sometimes I see a customer doing a major IT transformation or launching a major business model transformation, but very rarely do I see a...
Analytics Maturity: Achieving, Sustaining Competitive Advantage
To survive and thrive in today’s hyper-competitive business environment, companies need the ability to act quickly on business opportunities and threats. We’ve entered the...
Discover Deeper Customer Insights with Data Visualization
Marketing departments are experiencing ballooning pressure to deliver profits in today’s “Age of the Customer,” where consumers’ tastes and subsequent shopping behaviors evolve as...
Beautiful Science: Expand Your Business With Data Visualization
Approximately 65 percent of people are visual learners. That includes students in a classroom, shoppers in a supermarket, and leaders in your company’s boardroom.
The...
Measuring the Impact of Change in Retail Strategies
Data about transactions and inventory turns can help retail leaders identify which combinations of products and store locations are working well together.
This can be...
Big Data Analytics + Unstructured Data = Deeper Customer Insights
Companies can learn a great deal about their customers’ behaviors, preferences, and needs by analyzing emails, text messages, recordings with their contact centers, and...
Are You Suffering From Big Data Chaos?
Companies that use data to gain insight have been an area of major interest for venture capital firms. Whether it’s a social media company...
3 Ways Local Businesses Can Use Big Data
Assessing and managing big data is no longer just for big companies. An increasing number of smaller, local businesses are finding impressive ways to...
Analytics Maturity, Stage 6: Transform to a Data-Driven Culture
In a previous post, we explained that the fifth stage of the Analytics Maturity Model, “Automate,” is when organizations take advantage of the time...