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NASCAR Revs Up Fan Engagement by Analyzing, Responding to Social Sentiment
With one of the biggest fan bases in sports, NASCAR races remain extremely popular among auto racing enthusiasts. As NASCAR fans increase their use...
Culling Big Data for a More Granular Economic Picture
For years, government officials and economists have debated whether historical measures used to calculate Gross Domestic Product and other economic indicators are accurately capturing...
Marks & Spencer to Speak at the UK Data Leadership 2015 Conference
If you’ll be in the UK in November, head to the Data Leadership 2015 conference to hear Pete Williams, head of enterprise analytics at...
Mastering Big Data with MapR and Syntelli
Using Big Data the right way can give your business the competitive edge it needs to succeed. Unfortunately, it’s all too easy to get...
Why Fast Data Adoption is Critical for Retailers
Today’s retail customer is extremely mobile and cross-channel in their path to purchase. They use a variety of touch-points to research and purchase products...
Do You Know the Differences between a Data Warehouse and a Live Datamart?
Data Warehouses have existed for many years in almost every company. While they are still as good and relevant for the same use cases...
Minnesota Saves $2B with Healthcare Analytics
Using Big Data analytics, officials with the Minnesota Department of Public Health have identified nearly 1.3 million unnecessary hospital visits, representing $2 billion in...
Promises and Pitfalls: The Difficulty of Big Data
Big Data comes with big hype. Companies wax poetic about the benefits of real-time insight—airlines can predict with near-perfect accuracy when planes will land...
Security and the Big Data Cyber Sleuth
With the growth of Big Data and the Internet of Things, data science has become the new buzzword in technology circles–especially when you consider...
Using Predictive Analytics to Improve Public Transportation
Using live public data feeds from trains and buses, the Swiss-German technology firm GeOps and the University of Freiburg have launched an interactive map...