TIBCO Global Partner Marketing Director. With more than 20 years’ experience in global partner marketing, Natascha joined TIBCO in 2018 to build the Partner Marketing department from the ground up. She is also a two-time winner of CRN’s Women of the Channel award. Her goal is to expertly combine the art and science of marketing to generate demand, increase market share, and exceed aggressive revenue goals via the partner ecosystem. When she’s not working, Natascha is a pro photographer, a mediocre soccer player, and a fair-weather outdoor enthusiast.