Lisa Martin

Lisa Martin is the director of customer marketing at TIBCO Software. In this role, Lisa works with valued TIBCO customers worldwide to capture and share their testimonials, focused on communicating the business transformation these customers have made leveraging TIBCO technology. Prior to her role at TIBCO, Lisa spent a decade in enterprise marketing working with companies like Hewlett Packard, CommVault, and NetApp to build and deliver strategic marketing and sales enablement programs. Lisa’s core expertise is helping B2B marketing organizations effectively communicate their value to and through their target audiences.