The Pervasiveness of Analytics: The NBA and Metrics

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We get some interesting hits on our Google alerts for the business intelligence market but this is one that makes sense but wasn’t obvious to us until we read deeper. Check out this article from Basketball Prospectus on the state of APBRmetrics. APBPmetrics is the study of the analysis of basketball through objective evidence. APBRmetircs is a cousin to the study of baseball statistics known as Sabermetrics.
The article discusses some of the findings from the MIT Sloan Sports Analytics Conference. The conference focuses on analytics, metrics and deep data dives that NBA teams are performing to win more games. Some of the interesting metrics and analyses that the teams are doing include:
  • Players plus-minus statistics and analysis using ridge regression
  • Play-by-play based analysis and statistics
  • Breakdown of players shooting by location
  • Use of Google motion charts to present data in a graphical manner

Baseball has been very advanced in its use of statistical analysis over the years. Sabermetrics as we mentioned and folks like Bill James and general managers like the Boston Red Sox Theo Epstien have been early proponents of leveraging statistical analysis to win. This is a really interesting use of metrics for the NBA, we wonder if over time it will get the notice and attention that baseball statistics garner. If nothing else, the uses of analysis outside of the data center are something to recognize. As the author points out, “The demand for people capable of generating numbers – and, more importantly, making sense of them – only figures to grow.”

With the Winter Olympics just ending we can’t help but think how analytics can help out our new favorite sport – curling.

Spotfire Blogging Team

Image Credit: Microsoft Office Clip Art