Applying Big Data to 2011 Holiday Shopping Information
By most measures, 2011 holiday sales saw solid gains. Overall retail sales rose 4.1%, according to the National Retail Federation. And while 2011 holiday...
Is Your Company Smart Enough? Business Intelligence From Customers Who Don’t Buy Anything
Marketing, Analytics, Business Intelligence all come together when your company learns about markets, customers, products or services and can make that data a trusted, valued resource.
A Conversation With IDC’s Brian McDonough
IDC is a global provider of market intelligence to IT professionals and business executives. We recently had a conversation with IDC's Brian McDonough,...
A Conversation With IDC’s Brian McDonough
IDC is a global provider of market intelligence to IT professionals and business executives. We recently had a conversation with IDC's Brian McDonough,...