Create Value Faster
Using TIBCO you can create value-added integrations quickly and easily resulting in your teams having the right data at the right time.
Automate Tasks to Save Time
TIBCO moves information and data between systems automatically so you can focus on other tasks. Use TIBCO's embedded workflow capabilities to perform actions such as alerting multiple systems when new data is entered, checking for duplicate records, performing data cleansing, and much more. Automate marketing processes, improve campaign results, and prove the ROI of marketing programs.
Improve Sales Insight
By integrating applications, you enhance your Marketo leads with continually updated information as it's gathered from each of your systems. Your sales team will have more complete and valuable context for developing insight into how to best follow up with prospects and customers.
Be More Agile
Don't be trapped by limited point solutions. Leverage flexible tools that can be modified as your business needs change. Ensure that your integrations change as do all the systems around them.
Measure Marketing Program Success
To see how marketing campaigns and other initiatives perform, you have to close the sales-marketing loop by connecting Marketo to your CRM. This way, marketing can see what happened to leads after they were passed to sales, providing better understanding of program effectiveness.