The Business Value and Benefits of Master Data Management

This year, organizations will invest more than $7 billion in master data management (MDM) technology. The business case is quite compelling:

  1. Revenue. Improve engagement and spend with better insight into customer preferences.
  2. Reinvention. Accelerate new product innovations.
  3. Realization. Optimize execution and yield through business processes.
  4. Reconciliation. Reduce direct costs of bad data.
  5. Reporting. Ensure accurate reports for more effective decision-making.
  6. Regulatory compliance. Maintain good standing with authorities.
  7. Risk management. Avoid risk.

Read this whitepaper to see why master data is essential to your success and learn about the value Panera Bread and Netspend received from it.

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