Effectively Serving Today’s Customer Through Consumer Insight

In this whitepaper, IDC Manufacturing Insights identifies the business challenges that consumer package manufacturers face and how IT investments can allow them to address those challenges. We examine the way that business intelligence and big data and analytics can provide consumer package manufacturers with the consumer insight they need to better serve their retail customers and consumers.

Success with TIBCO:

Over $1 million

In projected opportunities

50,000/car/second

Thousands of data points per car, per second understood with TIBCO Spotfire

21,000

Crewmembers who access and use Spotfire dashboards

18–24 Hours

to spot patterns in new data

Download Whitepaper

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