KB Card Charges Ahead with Marketing Innovation

Customer Success Story

KB Card is a subsidiary of KB Financial Group, South Korea's number one comprehensive financial group responsible for banking, securities, insurance, and credit cards.

They have been using TIBCO's Smart Offering solution to execute real-time marketing campaigns, improve customer experience and minimize dependency on IT.

Last year only they saw an increased sales of about 600 million US dollars.

Read the case study now to learn how they managed to achieve this.

Download Case Study

To process your registration, TIBCO Software Inc. and TIBCO affiliates (collectively “TIBCO”) need to collect the below personal data from you. By registering for this TIBCO resource, you are consenting to TIBCO processing this data and contacting you by email, telephone, and/or social media with resource-related information.

TIBCO would also like to contact you by email, telephone, and/or social media regarding their products and services that may be of interest to you. Please indicate your consent to this use of your personal data below.

TIBCO may contact me regarding its products and services.