Q&A: Mercedes AMG-Petronas Motorsport Chief Strategist James Vowles Talks Team Strategy, Data, and What's Next for the Team

James Vowles is the chief strategist at Mercedes-AMG Petronas Motorsport. He has been part of the team responsible for all racing decisions throughout the team's four FIA Formula One™ Drivers' and Constructors' Championships. Having worked at Brackley since 2001, Vowles was also responsible for Brawn GP’s race strategy, which was critical to the team’s championship-winning 2009 campaign.

In this in-depth Q&A, we talk to Vowles about the data-driven race strategy used for the Mercedes-AMG Petronas Motorsport Formula One team.

He discusses:

  • The outcomes the team is looking to get out of their strategy
  • The challenges the team faces regarding strategy, data environment, and data culture
  • The kinds of metrics the team analyzes for

Download the full Q&A to learn more about how data is used to fuel the race strategy for Mercedes-AMG Petronas Motorsport.

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