What is Big Data?

Well, We Can All Agree On What It’s Not

What Is Big Data_ - Data Virtualization in the Time of Big Data Series 1_4

Everyone has a slightly different idea of what big data means. For some, it’s:

  • A large database of storage
  • A way to process unstructured data of video, image, text, etc.
  • A solution to handle incoming data or work loads
  • A web of analytics and business insights

One thing that’s for certain is that big data is NOT a goal. It is also not a business question. It’s part of an answer. So, if it’s part of an answer then what is the question that’s being asked?

Watch our short 8-minute video to deepen our understanding of the role of big data and gain insight into how it impacts your business decisions as a whole.