Customer Segmentation and Churn Prevention
How well do you know your customers?
In this webinar, we will introduce customer analytics using TIBCOⓇ Data Science software, beginning with customer segmentation and churn prevention. You will learn about:
- Creating different types of customer segmentation schemes such as for customer value, behaviour, lifecycle and migration.
- Accurate diagnosis of the customer's behaviour and enabling alerts when they are at risk of churning.
- Smart data platforms that bring together customer transactional data and real-time communication streams leading to insights into customer sentiment.