Telco X is a fictitious wireless service provider. It is running a promotional campaign for the phone model “SmartPhone J7”. To ensure its offers are relevant to customers, Telco X uses a machine learning algorithm to select customers to be presented the offer only if they are likely to accept it.
Leveraging TIBCO Spotfire Data Streams, this demo allows you to interact with live dashboards that monitor, in real time, the campaign offers made to customers who visit Telco X’s website and the customers’ response that drive profit. The demo uses mocked up data.
This analysis is designed to view on a screen resolution of 1920 x 1080.