Real-time Loyalty Management Platform

Leveraging best-in-class TIBCO products, TIBCO® Reward integrates all marketing point solutions and tackles the ever-increasing volume, variety, and velocity of customer data in an easy-to-use SaaS loyalty management platform.

Marketers can finally gain a holistic view of the customer and communicate consistently across channels—without reliance on IT.

Benefits

More profit and wallet share

Easily leverage customer data from every touchpoint for expanded and enhanced customer experiences that generate better response rates and measurable bottom-line impact.

Increased customer loyalty and lifetime value

Relevant engagement via real-time analytics and event processing lets you immediately extend offers that your customers care about. The result? Happy customers that keep coming back.

Improved marketing ROI

Feed program improvement, leverage real-time analytics, and scale as needed. High data volumes don’t impact performance of even the largest programs.

Better marketing productivity

TIBCO Reward gives you an easy to use platform for managing loyalty programs and analyzing results — without help from IT. Expedite discovery and program execution so you can focus on creativity as a marketer.

Capabilities

Omni-channel data integration

Integrates all transactional, historical, social, geolocation, and master data, and provides out-of-the-box real-time connectivity to databases, systems, business processes, cloud services, and consumer applications.

Real-time big data processing

Provides in-memory computation of vast volumes of fast-moving data, providing visibility into the dynamic mix of factors that support effective, real-time communications.

Loyalty management for marketers

Supplies every feature you need to create and market a loyalty program: targeting and offer management, multiple reward schemes, point accrual ledger, member-facing APIs and microsites.

Scalable SaaS enterprise platform

Combines integrated platform architecture, open API ecosystem, innovative in-memory data grid, and event server technologies with market-leading analytics and integration technologies.

Mobile framework

Uses plug-ins for existing apps or supports newly created apps that pull analytics in real time and deliver personalized content in the moment.

Reporting & analytics

Leverages industry-leading BI tools to integrate data visualization and predictive modeling, helping marketers make better decisions, take the most appropriate actions, and achieve competitive advantage.