TIBCO Spotfire Named Reporting and Analytics "Champion" in 2009 Aberdeen Research Axis Report

TIBCO Software Inc. (NASDAQ: TIBX) today announced technology research firm Aberdeen Group, a Harte-Hanks Company (NYSE:HHS), has named TIBCO Spotfire products the "Champion" in its Business Intelligence: Reporting & Analytics (BIRA) AXIS Report. TIBCO Spotfire products ranked ahead of all other products based on survey responses from hundreds of enterprise end-users and a total score representing market readiness and ability to deliver value to customers. A "Champion" is defined as a vendor that has demonstrated superior proficiency in delivering both real value as well as the ability to serve and support its installed user base. Twenty-seven BIRA vendors, including QlikTech, Cognos (IBM), SAS, and BusinessObjects (SAP), were evaluated based on the success of the respective technology in the context of the user's environment.

As stated in the AXIS report, "TIBCO Spotfire products offer a visual and interactive experience that helps professionals quickly discover new and actionable insights in information. The products are distinguished by their speed to insight and adaptability to specific business challenges, while maintaining a simple-to-use interface for non-technical users. Customers can now obtain powerful reporting and analytics tied to the management of their business processes. The platform delivers much more than simple reporting and charting capabilities. The intuitive user interface enables some of the deepest visualization options for non-technical end users. TIBCO Spotfire customers represent the only customer base of a reporting and analytics solution to achieve ‘Champion' status in this AXIS report."

"Adoption of traditional business intelligence platforms has been hampered by the lack of deep integration with business processes and reliance on typically static information in the data warehouse. Especially in today's challenging economic environment, an organization's ability to quickly find new insights across a broad range of users and processes can mean the difference between success and failure," said Lars Bauerle, vice president of Product Management, Spotfire Division, TIBCO Software Inc. "Because the AXIS report puts a heavy emphasis on customer input, scoring this highly confirms that we're doing the right things by our customers and they recognize that. That's what makes us a Champion."

According to the report, "Once TIBCO Spotfire applications are rolled-out, end users infrequently if ever report that they require assistance from the IT department."

TIBCO continues to advance the TIBCO Spotfire® enterprise analytics platform, the industry's most flexible platform for deploying statistically enhanced and predictive analytic applications to a wide range of professionals across the enterprise. By giving users The Power to Predict™, organizations have the ability to anticipate changes in a volatile environment, which can mean the difference between dying, surviving, or thriving. TIBCO Spotfire® 3.0, the company's industry-leading, in-memory analytics platform, is the latest in a steady stream of product enhancements and industry firsts, following on a history of innovation. Recent product releases brought to market support business mashups, real-time data and business process integration, new visualization methods, and predictive analytics.

"Organizations today are realizing the potential of applying BI technology and approaches to immediate operational information needs in the business. The ability of TIBCO Spotfire to meet rapidly changing end-user requirements and reduce ‘time-to-decision/action' are key reasons it's a Champion in the Reporting and Analytics AXIS report," stated David Hatch, vice president/principal analyst, Aberdeen Group. "Customer focus is a cornerstone of the company and TIBCO Spotfire continues to release innovative solutions and product enhancements to meet its customers' needs despite tough economic times."

To download the 2009 Aberdeen AXIS for Reporting and Analytics, visit:
http://goto.spotfire.com/champion