Market Communication Hub

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Customer Challenge

As new technologies emerge, utilities are challenged to reinvent as they manage their ongoing digital transformation. One critical area they face is ensuring efficient communications, including interactions and communications between sales and distribution companies.

All utilities must have a flexible, scalable solution that can manage the complexity of operations, help address market opportunities, and mitigate data integrity issues.

Solution Description

The Market Communications Hub, implemented by Accenture, provides visibility into all utility interactions, communications, and information data flows, including for managing regulatory requirements. The solution uses integration—and technologies from API management to business process management—as well as visual analytics and data science from TIBCO. With the Market Communications Hub, executives can proactively monitor, engage, and direct actions to effectively address market signals.

For example, in the Italian utility market, sales organizations tap into the Market Communications Hub for advanced reporting on order status, meter readings, and passive invoices. The Market Communications Hub optimally supports massive order management within a short timeframe, guaranteeing data integrity, flexibility, and scalability.

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