Argos Beats Back Competition with APIs
From Retailer to Digital Retail Leader
APIs Drive Opportunity Explosion
By leveraging Mashery API Management, Argos can set alerts for transaction problems and ensure optimum API performance for its apps across all mobile devices. The seamless integration with Argos’ enterprise systems instills the Argos API platform with a powerful competitive edge in that Argos’ apps will become more intelligent and more responsive to individual customers. Home Retail Group has already developed four apps that have been downloaded millions of times, and other mobile apps are on the way.
- 125% increase in in YTD sales via mobile apps
- Apps available on 3 devices: 2.8 million downloads on iPhone, 1 million+ downloads on Android, 450,000 downloads on iPad
- Mashery Control Center protects against unwarranted use of the Argos API