Top 10 Customer Engagement Trends for 2015
Each year, TIBCO looks back on the major trends we saw (and some we helped enable) in order to anticipate both technical and marketing...
When Does Technology Cross the Line?
As consumers, we’ve become fixated on technology—or more specifically, hardware. While apps and other software can be exciting and revolutionary—it’s the hardware, the glasses,...
Enterprise Software—A Generational Guide
Enterprise software is designed to satisfy the needs of a large organization rather than an individual. But, like most things, it doesn’t connote the...
Less Is More on Devices
The introduction of BYOD (bring your own device) to the workforce has revolutionized productivity. With constant access to work tools from anywhere in the...
Getting Started With Your Mobile Platform
Watching the pace at which the mobile industry has developed over the last few years has been fascinating. Beginning with Apple’s introduction of the...
Measure Only What Matters
What metrics should you be using for your business? Business leaders are focused on rapidly delivering high quality products and services to customers, selling...
Not Your Father’s Integration: Solution for 21st-Century Data
It used to be that data was something stored in a database. It had structure; it had persistence. And everyone knew exactly where to...
Customers Without Context Are Missed Opportunities
Context is everything in today’s world where you have an ever-increasing volume of data and a shorter time to analyze and take action to...
World Vision Makes Stronger Connections with Reliable Mobile Connectivity
The key to any publicly funded organization is the connection between the giver and the receiver. It makes sense: the more engaged someone is...
Achieving Omni-Channel Consistency with Legacy Architecture
The emergence of multiple customer interaction channels over the past decade has led every B2C company to ensure they have a presence in each...