Customers Without Context Are Missed Opportunities

Context is everything in today’s world where you have an ever-increasing volume of data and a shorter time to analyze and take action to...

World Vision Makes Stronger Connections with Reliable Mobile Connectivity

The key to any publicly funded organization is the connection between the giver and the receiver. It makes sense: the more engaged someone is...

Achieving Omni-Channel Consistency with Legacy Architecture

The emergence of multiple customer interaction channels over the past decade has led every B2C company to ensure they have a presence in each...

Mobile BI: Connecting Users to the Data

Self-serve business intelligence is all the rage. Get your data sets, mash up your data, and develop your own insights. But guess what? Your data sets...

Mobile BI: Keeping Pace with the Speed of Business

One of the greatest challenges for company leaders and employees is keeping up with the frenetic pace of business. Customer preferences and market conditions can...

Services Tier Design for Mobile Applications

Best-of-breed mobile applications require careful design of the services layer. Just because an existing web app works well on a fat client doesn’t mean...

The Four-Tier Mobile Engagement Platform

A four-tier mobile engagement platform differentiates itself with a separate delivery tier to assist in solving key challenges associated with current delivery systems. The...

How Telcos Can Use Data Analytics to Save Money

As US mobile operators engage in an all-out price war to attract rival customers, analysts are expressing rising concerns that carriers could be facing...

Avoiding Common Mobile Project Mistakes

The total number of mobile application users stood at 1.2 billion at the end of 2012. This number is forecasted to grow aggressively at...

Data Analytics to Help Wireless Carriers Attract, Retain Customers

T-Mobile, AT&T, and other wireless carriers continue to offer deals aimed at enticing customers of rival networks to jump ship. T-Mobile’s latest offer, dubbed Un-Carrier...