Can Brands Be Transparent Without Losing Control of the Conversation?

Transparency is the hot new corporate watchword at many companies these days. Mostly because businesses are starting to realize that consumers want to know what’s going...

Build a Cult Following for Your Brand Without Starting a Religion

Do people love your product or service? Do they evangelize it on social media? Do they defend your company in the comments of unflattering...

The 5 Biggest Mistakes Brands Make When Building a Community

For a lot of brands, the idea of “community” is a buzzword at best and an afterthought at worst. Their check-the-box approach to creating...

A Look Back at 2014: The tibbr Year-End Review

If you put a frog in boiling water, some people allege, it’ll immediately jump out. Yet if you put that same frog in cold water and...

New Analyst Report Ranks tibbr Against 13 Major ESN Providers

The global market-intelligence analysts over at IDC (International Data Corporation) spent the last 18 months reassessing the fast-changing Enterprise Social Networking market. They used their IDC...

Why You Shouldn’t Build Your Brand on Someone Else’s Social Network

Social media like Facebook, Twitter, and others used to be a great way to build community and interact with your customers. This latest crop of...

Why consumer social networks might not be right for the Enterprise.

The Silicon Valley rumor-mill lit up recently when the Financial Times reported that Facebook may be building a social network for business. And once they...

tibbr vs. The Holidays: Which brings people together better?

It’s the holidays again. A time when, instead of going somewhere restful and rejuvenating like Bali or Cozumel, people burn off their precious vacation...

The Hollywood comedy about knowledge management you’ve probably seen.

Believe it or not, way back in February of 1993, the writer/director, Harold Ramis, created one of Hollywood’s most enduring comedies about poor...

What Ancient Rome knew about innovation that modern companies could learn.

The ancient city of Rome converted a prime swath of centrally located land from a marketplace into an area that had tremendous significance to its...