Many organizations are trying to do just that, but discover they actually lack real-time insight into customer needs and behavior. At the same time, even data-savvy employees find they can’t easily access data and analytical insight when they need it most.
On June 9th, Aberdeen Group VP and Principal Analyst Michael Lock will discuss findings from his latest research into the current state of BI, analytics, and alternative and hybrid approaches that can provide tools to serve a new generation of customers.
Attend and learn:
- What business pressures drive new approaches to BI
- Top strategies for understanding and meeting the needs of today’s customers
- Key practices that empower the analytical workforce