Customers, partners, prospects, press, and analysts converged in London today to attend TIBCO NOW Tour (TNT) and hear first-hand how TIBCO Software’s Fast Data platform can power a digital revolution within a business and be harnessed to create the ultimate customer experience.
A former Victorian railway hotel in the heart of the capital, The Landmark London made an impressive backdrop for what has become a major showcase of TIBCO’s core products and a must-attend conference for its fast growing network of partners and customers across EMEA.
In drawing together the industry’s brightest minds under one roof in one day, this was an invaluable opportunity to share insights and best practices with peers and thought leaders around strategy delivery and implementation models within the TIBCO ecosystem.
A series of breakout sessions and keynote presentations drove wide-ranging discussions around big data, cloud, mobile, API management as well as the Internet of Things on an industrial scale, backed with actionable recommendations from product experts.
Through some of the standout messages of the day, delegates were reminded to act fast to extract optimal value from the data available or face losing out to the competition and to embrace its wider potential in areas that extend beyond the usual corporate boundaries. Further focus fell on the need to meet the higher expectations of today’s digitally savvy customers and their demands for an ever-more consistent and integrated experience across all channels.
In reinforcing the credentials of TIBCO’s Fast Data platform, TIBCO CEO Murray Rode shared insight into the bedrock driving continuous customer engagement, omni-channel interactivity and hyper-connectivity to enable real-time responses.
The result is a solution that solves a whole raft of business challenges, while accelerating the success of key technical initiatives, a value brought to life at the event through customer testimonials from Ericsson, Pioneer, and Three UK who shared their experiences with attendees.
All have embodied TIBCO’s original ethos and raison d’etre to get the right information to the right place at the right time. Furthermore, their stories brought home the far-reaching scope of the operations in which TIBCO’s applications thrive, something further underlined by the TIBCO Trailblazer Awards. Here, customers who have employed TIBCO technology to game-changing effect were celebrated in a ceremony which rounded off proceedings.
For the uninitiated yet to embrace the power of Fast Data, TIBCO NOW made a compelling case for getting on board and taking the journey to superior information management.