The snow has started to melt here in Boston, so what better way to heat things up even more than with some Spotfire heatmaps?
I’ve been travelling a lot for work lately, so I decided to take a look at some travel data. In this post I dig in to parking availability at Logan Airport. Those from Boston know that parking at Logan can be a complicated process – if Central Parking is closed you’re stuck finding an alternative lot and wasting time shuttling back to the terminal. Truth be told I usually prefer to take an Uber to Logan and avoid the parking mess, but for shorter visits it’s more reasonable ($) to drive in and park.
What are the high demand times for parking at Logan? When is the best time to park? How often do the lots close? By dropping the data into Spotfire, the patterns become clear. For this analysis, the past 5 months of parking data have been used from October 2014 to February 2015.
First up, here’s a look at Long Term Central Parking. We see that the “hot spot” in the visual happens mid-week and then tapers off on Thursday. The center of that hotspot is the worst time to park – Central Parking was closed 61% of the time at noon on Wednesdays. In this time period, Central Parking never closed on a Friday, Saturday, or Sunday.
How does Central Parking compare to the other lots? Let’s take a look. Below, we see that Terminal B also has its share of parking problems. This lot was closed 82% of the time during mid-week on Wednesdays. We can see that although Central Parking is bad mid-week, it mostly stays open on the weekends. The same can’t be said for the B and E lots.
Occasionally when Central Parking is closed, Massport will provide free valet service instead of directing you to an alternative lot. How often is this service offered? Below we see the times that Central Parking has been closed. The orange shows times when valet was offered. We can see from this visualization that often times the valet service can meet the additional demand without turning drivers away. Other times we see the orange bands change to red, indicating that valet has reached capacity and the lot is closed.
And finally, where do you go when your preferred lot is closed? Massport offers advice on where to go when a particular lot is unavailable. Recommendations will vary based on the availability of the other lots. Below, we can see that when the Long Term Central Parking lot is closed, Economy Parking is recommended 41% of the time.
Want more? Click here to explore this analysis on Spotfire Cloud. If you’d like to share your own travel-related analysis, please send my way and I’ll include it in a future post.